Cult, Gen Z brands Lottie London and I Am Proud are partnering with Metaverse Beauty Week for the first annual beauty festival in the Metaverse taking... View Article
The Law Commission of England and Wales has proposed that reform legislation is needed for cryptocurrencies and non-fungible tokens (NFTs). If enacted by the government,... View Article
Sexual wellness brand Lovehoney is launching the world’s first sexual wellness pop-up space in the metaverse. Lovehoney is using the pop-up store to explore the possibilities... View Article
Following the success of its first free NFT drop, Boohoo has partnered with four female artists from the NFT community to create an inclusive avatar collection.... View Article
Decathlon have launched their first NFT collection with freestyle football world champion Séan Garnier. The Kipsta collection features 2,008 new sneaker editions specially designed by Garnier,... View Article
Adidas Originals is set to launch a personality-based avatar creation platform in collaboration with Ready Player Me. Ready Player Me is an Estonia-based cross-game avatar platform... View Article
MAC Cosmetics is launching its first collection of three limited-edition collectible NFTs and donating all the profits to organisations supporting those affected by HIV and AIDS.... View Article
For the first time, paintings produced by former South African president Nelson Mandela during his time at Robben Island prison are to be sold as NFTs.... View Article
Prada and Adidas Originals have jointly collaborated to launch its first NFT collection, a crowd-sourced artwork collage. Starting from 24 January, anyone is able to register... View Article
