Get attribution right with this 5-piece kit. Whether you’re just getting started with attribution or you’ve tried an attribution model that isn’t working and want to... View Article
Frugi, the sustainable children’s clothing company, is unveiling its first TV advertising campaign today. Developed in partnership with creative agency Friendly Giants, the commercial is centred... View Article
Dreams has unveiled a new brand campaign called Sleep Like a Log. Created by Uncommon, the campaign is the bed retailer’s first since its category-driving Replace... View Article
Boohoo has unveiled its first ever customer edit following the #coupleupwithboohoo competition on social media. The lucky winner was 21-year-old Reni Ruta, a model from London,... View Article
Data is absolutely fundamental to the marketing efforts of retailers today but it is still widely misunderstood and misinterpreted and therefore not being used to the... View Article
George at Asda has launched its new autumn/winter collection with a short film that aims to champion the brand’s exclusive designs and sustainable credentials. Part of... View Article
Boots UK has launched its own media and marketing service as it looks to help third party brands deliver targeted advertising and marketing campaigns. In a... View Article
Andy Cockburn is CEO and Co-Founder of Mention Me, the Referral Engineering™ platform for growth-obsessed ecommerce brands. Since co-founding the business with Tim Boughton in 2013,... View Article
JD Williams has unveiled the second TV advert featuring TV personalities Davina McCall and Amanda Holden since its brand relaunch in July. The brand ambassadors have come... View Article
THE NEXT EVENT
