Latest News: marketing
May 30, 2022 8:20 am
Published by Patrick Overall
Lisette Huyskamp is CMO at Productsup and has nearly 20 years of experience leading marketing initiatives at fast-growing software companies such as CleverTap, Optimizely, Qlik, and... View Article
May 24, 2022 8:03 am
Published by Angela Beevers
Stitch Fix has appointed Debbie Rose Woloshin as its chief marketing officer. Woloshin previously held the same position at Marc Jacobs and prior to that led the... View Article
April 27, 2022 8:28 am
Published by Angela Beevers
Victoria’s Secret has announced that singer/songwriter Camila Cabello is to star in its first bilingual campaign which will promote its Bombshell fragrance. In a statement, Victoria’s... View Article
April 25, 2022 9:53 am
Published by Angela Beevers
Waitrose is showcasing its latest Essential Waitrose value campaign at London’s iconic Piccadilly Lights. In a first for the supermarket, the ‘Quality you’d expect at prices... View Article
April 12, 2022 7:00 am
Published by Patrick Overall
Localistico surveys 500 retailers and 500 consumers to compare industry changes seen over the last year and delve into upcoming challenges and trends that will shape... View Article
April 4, 2022 8:30 am
Published by Angela Beevers
Marks & Spencer has launched the next phase of its Anything but Ordinary advertising campaign as it looks to highlight “the style and trusted value” of... View Article
March 29, 2022 8:12 am
Published by Patrick Overall
Now is the time to make the most of your data insights! How well do you think you’re using your customer data? Are you really harnessing... View Article
March 10, 2022 7:53 am
Published by Patrick Overall
A single customer view is the one view to rule them all Rachael Kotadia, Head of Marketing at RedEye, goes into detail explaining the power of... View Article
March 3, 2022 7:47 am
Published by Patrick Overall
Marketing budgets are at their lowest in years, so understanding which activities result in purchases so you can eliminate wasted spend is more important than ever.... View Article