Latest News: marketing
October 8, 2020 7:15 am
Published by Angela Beevers
Studio Retail has become an official partner for the latest series of ITV’s I’m A Celebrity… Get Me Out of Here! The online value retailer will... View Article
September 23, 2020 10:56 am
Published by Patrick Overall
Many marketers have come to terms with the disruption of their best laid plans for a glorious summer of 2020 Olympics activity. Businesses have reallocated budgets... View Article
September 8, 2020 6:52 am
Published by Angela Beevers
Pentland Brands has promoted Chirag Patel to the position of chief executive and announced a series of new appointments across its executive team. He has succeeded Andy Long... View Article
August 17, 2020 7:52 am
Published by Angela Beevers
M&S is launching a new campaign this week that highlights its competitive pricing on a range of 240 grocery staples. The move follows 18 months of the... View Article
August 12, 2020 9:58 am
Published by Patrick Overall
Our friends at Mention Me have a question for you: Did you know that two-thirds of a company’s profit relies on effectively engaging customers? Customer engagement isn’t... View Article
August 11, 2020 4:34 pm
Published by Angela Beevers
Following her participation in Retail’s Bulletin’s Retail Customer Marketing Webinar last month, here we interview Emily Laws, Senior Marketing Manager at Lucky Saint, the 0.5% superior unfiltered... View Article
July 7, 2020 9:28 am
Published by Patrick Overall
Adapt your strategy for the new marketing landscape. The global pandemic has dramatically changed consumer behaviour and business outlooks. Now, 90% of consumers buy online as... View Article
June 29, 2020 11:07 am
Published by Angela Beevers
Lingerie brand Agent Provocateur has hired Kate Brindley as its new marketing and communications director. Brindley is a former global communications director of Nicholas Kirkwood and... View Article
June 3, 2020 9:48 am
Published by Patrick Overall
It’s 5x more expensive to acquire new customers than to keep existing ones. Increasing customer retention by 5% can increase company revenue by 25-95%. Highly engaged customers... View Article