Waitrose hires Emma Isaac as head of brand marketing
April 1, 2021 7:44 amWaitrose has appointed Emma Isaac to the new role of head of brand marketing and marketing planning Isaac previously worked as brand and marketing director at... View Article
Tag Archive: marketing
Latest News: marketing
Currys PC World launches TV ad for ShopLive service
March 25, 2021 7:25 amElectricals retailer Currys PC World has unveiled a new TV ad to promote its ShopLive video call service. Launched in June 2020, the service connects customers... View Article
JML bolsters board with non-executive director appointments
March 15, 2021 8:03 amJML has appointed Susan Aubrey-Cound and Simon Hathway as non-executive directors and promoted Kevin Dickens to the role of group marketing director as part of its... View Article
Homebase launches brand partnership with Dick and Angel Strawbridge
March 10, 2021 7:03 amHome and garden retailer Homebase has embarked on a new brand partnership with Escape to the Chateau stars Dick and Angel Strawbridge. The documentary series follows... View Article
ASOS launches new campaign to promote Topshop and Topman offering
February 23, 2021 6:41 amOnline fashion retailer ASOS has launched a multi-million-pound campaign aimed at Topshop and Topman customers following its acquisition of the brands earlier this month. The social-led... View Article
M&S makes senior appointments within clothing and home business
February 9, 2021 6:40 amMarks & Spencer has made two new senior appointments within its clothing and homewares business as part of its Never the Same Again transformation strategy. Anna... View Article
A guide to customer engagement (with real brand examples)
January 12, 2021 10:19 amDid you know that two-thirds of a company’s profit relies on effectively engaging customers? Customer engagement isn’t a fluffy marketing term. It’s a strategy proven to... View Article
Acquire more loyal customers in 2021
December 17, 2020 1:19 amWhether you want to increase repeat purchases, acquire new customers, boost AOV (or all three) in 2021, your existing customers can help achieve it. Our friends... View Article
Research Infographic: State of UK Marketing Budgets 2020
December 8, 2020 3:48 amRedEye spoke to 200 marketers in a range of B2C businesses both big and small about their budgeting processes, how they are managing budgets during Covid-19,... View Article
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