Latest News: marketing
April 14, 2021 11:45 am
Published by Patrick Overall
Digital content is booming and retailers are struggling to keep up with all the new content being created. As media storage needs increase, companies require a system... View Article
April 9, 2021 5:20 am
Published by Angela Beevers
Online value retailer Studio.co.uk has become the lead sponsor of ITV’s on-the-street game show In for a Penny which will be returning to screens on 17... View Article
April 1, 2021 7:44 am
Published by Angela Beevers
Waitrose has appointed Emma Isaac to the new role of head of brand marketing and marketing planning Isaac previously worked as brand and marketing director at... View Article
March 25, 2021 7:25 am
Published by Angela Beevers
Electricals retailer Currys PC World has unveiled a new TV ad to promote its ShopLive video call service. Launched in June 2020, the service connects customers... View Article
March 15, 2021 8:03 am
Published by Angela Beevers
JML has appointed Susan Aubrey-Cound and Simon Hathway as non-executive directors and promoted Kevin Dickens to the role of group marketing director as part of its... View Article
March 10, 2021 7:03 am
Published by Angela Beevers
Home and garden retailer Homebase has embarked on a new brand partnership with Escape to the Chateau stars Dick and Angel Strawbridge. The documentary series follows... View Article
February 23, 2021 6:41 am
Published by Angela Beevers
Online fashion retailer ASOS has launched a multi-million-pound campaign aimed at Topshop and Topman customers following its acquisition of the brands earlier this month. The social-led... View Article
February 9, 2021 6:40 am
Published by Angela Beevers
Marks & Spencer has made two new senior appointments within its clothing and homewares business as part of its Never the Same Again transformation strategy. Anna... View Article
January 12, 2021 10:19 am
Published by Patrick Overall
Did you know that two-thirds of a company’s profit relies on effectively engaging customers? Customer engagement isn’t a fluffy marketing term. It’s a strategy proven to... View Article