L’Oréal UK and Ireland has embarked on a partnership with TikTok to enable customers to purchase products directly within the TikTok app in the UK. The... View Article
Guest Post: By Rob Edwards, Product Marketing & Strategy Manager, RedEye Now you can go beyond simple campaign reporting and unlock a deeper understanding of the... View Article
Sainsbury’s has retired its longstanding ‘Live Well for Less’ motto and replaced it with ‘Help Everyone Eat Better’. The change will include the supermarket giving customers... View Article
2020 was about survival. 2021 is all about growth. Brands all over had to get creative. Pivoting their businesses, making the most of small teams and... View Article
Retailers are swimming in data but they suffer from it being disparately located and unconnected, which is leading to them having an insufficiently full picture of... View Article
A good customer experience is worth its weight in gold, as it will make your customers more likely to recommend your brand. But how do you... View Article
Luxury fashion brand Hugo Boss has appointed Miah Sullivan as director of global marketing and brand communications. Due to take up her new role on 1... View Article
Digital content is booming and retailers are struggling to keep up with all the new content being created. As media storage needs increase, companies require a system... View Article
Online value retailer Studio.co.uk has become the lead sponsor of ITV’s on-the-street game show In for a Penny which will be returning to screens on 17... View Article
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