The John Lewis Partnership has appointed its first pan-partnership head of loyalty as part of plans to drive an improved experience for customers. Due to take... View Article
Asda is reintroducing its ‘First Scan Bonus’ initiative this month for first-time users of Asda Rewards app. The move follows the success of the scheme in... View Article
Zalando has announced that its number of active customers grew by 6% to more than 51 million last year as trade was boosted by the success... View Article
Customer acquisition costs have spiralled over recent years, especially through digital channels, at a time when customers have been increasingly shopping around for the best deals... View Article
Victoria’s Secret & Co is piloting a new loyalty programme for Victoria’s Secret and PINK customers as part of its transformation strategy. The company will begin... View Article
Sainsbury has launched a bonus Nectar points period where customers are set to benefit from over a total of 50 million loyalty points. Through ‘The Big... View Article
Marks & Spencer has brought back its 12 Days of Sparks digital advent calendar for its Sparks loyalty customers. The move follows the success of last... View Article
The Morrisons supermarket chain is bringing back its popular collector programme this Christmas for both app and loyalty card users. With the launch due on 7... View Article
Marks & Spencer is rolling out its Sparks loyalty scheme to international markets as it looks to attract more customers around the world. The programme is... View Article
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