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Under Armour announces changes to executive leadership team

Sportswear brand Under Armour is making two new additions to its executive leadership team. Kevin Baxter is being promoted to the role of president of the… View Article

SPORTS AND LEISURE NEWS

Under Armour announces changes to executive leadership team

Sportswear brand Under Armour is making two new additions to its executive leadership team.

Kevin Baxter is being promoted to the role of president of the Americas while Mehri Shadman has been moved up to the position of chief legal officer and corporate secretary. Both appointments are effective from 24 October.

Baxter will succeed Stephanie Pugliese who will be stepping down from her role but remaining with the business until early 2023 to ensure a smooth transition. Meanwhile Shadman will replace John Stanton who has decided to retire at the end of 2022 after 16 years of service.  

Colin Browne, Under Armour interim president and chief executive, said: “We’re very excited to recognise the talent that David and Mehri bring to our business. With deep market knowledge and outstanding expertise – we look forward to their proven leadership qualities helping to architect our next growth chapter.”

Before joining Under Armour in 2020 as senior vice president, Americas wholesale, Baxter served as president and chief executive of LIDS Sports Group from 2016 to 2019. Prior to that, he held leadership roles with Adidas and Reebok.

Having spent the last nine years working with Under Armour, Shadman is currently the deputy general counsel, corporate and risk and assistant corporate secretary at the business.

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