Sir Bradley Wiggins launches new clothing collection with Le Col
Sir Bradley Wiggins has joined forces with the premium UK cycling brand Le Col to launch his own cycling kit collection called ‘Le Col by Wiggins’.
Founded by professional cyclist Yanto Barker, Le Col is best known for the technical performance of its cycling apparel.
The ‘Le Col by Wiggins’ collection has a classic vintage aesthetic inspired by cycling trade teams throughout the 60s, 70s, 80s and 90s.
Wiggins said: “I wanted to create a range of cycling kit that captured my cycling world, so I partnered with Le Col, who make the best technical kit on the market and then added my personal style.
“Everything that I’ve experienced, achieved, and loved as a kid, as a junior racing in London, as a spectator watching my heroes, everything I’ve made in the Le Col by Wiggins collection goes back to a point in my history.”
The collection is spread across three ranges; The Hors Categorie, Pro and Sport ranges. Each has a different focus, specification and price point.
Barker added: “I’m delighted that Bradley’s now joined us to create ‘Le Col by Wiggins’ where we’ve combined our shared relentless focus on performance and detail, allied to Bradley’s unique style and iconic status as Britain’s greatest ever cyclist, to make the most technical and stylish cycling product on the market.”
