SPORTS AND LEISURE NEWS
Le Col to launch cycling line with Bradley Wiggins
8 February, 2018 | by Retail Bulletin
Tour de France champion and Olympic cycling legend Sir Bradley Wiggins is teaming up with Le Col, the premium British cycling brand, to launch his own cycling apparel brand ‘Le Col by Wiggins’.
Working closely with Le Col founder Yanto Barker and the Le Col team, Wiggins will be fully involved in product development and design of the clothing.
The first collection will be for Spring/Summer 2018.
Wiggins said: “The opportunity to partner with Le Col was a no-brainer, as I know Yanto shares this passion and produces the best technical kit on the market. I’m really excited about bringing my personal style and technical input to a brand already renowned for performance.”
Le Col was establshed by professional cyclist Barker in 2011.
