Castore teams up with Ultimate Performance on kit partnership
Sportswear retailer Castore has teamed up with global personal training company Ultimate Performance on a kit partnership.
The exclusive deal will see Castore supply training apparel to Ultimate Performance’s team of personal trainers and staff across 20 private personal training gyms in nine countries.
Tom Beahon, Castore founder, said: “We built Castore on the mantra of Better Never Stops, which is a value we share with Ultimate Performance. Our goal of using our expertise to allow others to realise their potential is one shared by both brands, which is why we feel this partnership makes so much sense.”
The kit will encompass items for men and women including a quarter zip top, polo, track pants and leggings. All will be taken from the Castore’s training collection, which is new for 2021.
Nick Mitchell, Ultimate Performance founder and global chief executive, said: “Excellence is at the heart of everything we do at Ultimate Performance, and delivering exceptional results for our clients requires uncompromising attention to detail built on world-class trainers, facilities and equipment. Nobody understands this more than Castore who work with some the world’s top athletes and sportspeople around the globe – so they are the perfect fit as training wear partners for our elite personal training team.”