Alix Thompson-Burn
3 January, 2024 | by Claire Knott
Alix Thompson-Burn is Head of Digital at Bird & Blend Tea Co., an independent award-winning Tea Mixology Company with growing D2C online sales & over 15 physical stores across the UK. Alix has over 15 years’ experience working in e-commerce and analytics with Brands such as Topshop, Pandora and Albaray. She also previously worked as Digital Director for Warehouse Fashions where she oversaw the global e-commerce function. Alix is particularly interested in the use of analytics data to shape growth plans and the impact that cross-channel marketing can have for retailers with a store estate.