Turtlewax Case Study: Seven Times Sales Target Results [Linnworks]
In 2018, Turtle Wax sought to expand beyond B2B sales channels and test D2C routes. Acknowledging the need to deliver a seamless customer experience, Turtle Wax sought to upgrade its existing ERP to a customizable solution to drive multichannel selling at scale.
Solution.
Turtle Wax partners with Linnworks to integrate with key marketplaces, manage stock and process orders in one centralized system.
Results.
Turtle Wax began focusing on D2C sales in 2018 and in less than 2 years, have achieved 7x growth.
Starting first on Amazon in the UK and Europe, Turtle Wax expanded its online presence and began selling on eBay in 2019 as well as selling directly through its own e-commerce site. Building off the back of this success, Turtle Wax replicated the D2C model in the US in 2019 with plans to expand into multiple countries by 2023 with a significantly expanded product range.
– Featured Solutions.
– Multichannel integration
– Mulltichannel listing
– Inventory management
– Order management