• How to attain a good domain and IP reputation – the fundamentals that need to be in place for ISPs to accept your emails.
  • Secure the value of your database – advice on how and when to contact your subscriber lists depending on their engagement levels.
  • How to improve reputation that is now damaged – helpful and actionable techniques you can start using today to turnaround a poor domain and IP. 
  • Frequency Optimisation strategies – how segmentation, automation and AI contribute to healthy customer engagement and drives conversion.

Such an important topic during these changing times, so watch now for some great pieces of actionable insight.