[Report] UK Golden Quarter Research – Making the most of this challenging year
Whilst 2020 has been a year quite unlike any other, one thing’s for certain – Christmas is coming, come what may! The annual survey from Aptos uncovers what consumers really want and how they plan to shop, in this unique Golden Quarter.
Aptos surveyed 2000 adults in the UK and asked questions about spending habits, bagging bargains, sale days, and preferred ways to shop – what will get them back through the door and what will keep them away.
They are pleased to report that it’s not all doom and gloom out there either, shoppers are ready to spend and will utilise whatever channels and technologies are made available to them, to ensure their seasonal shopping is a success!
Click here to view the full Golden Quarter report: Christmas is coming, come what may.