Online Timber Shop logs 100% delivery rate with postcode anywhere
Online wood-burning stove fuel business Woof! Wood Fuel celebrates two double milestones this week: two years in business and 2,000 customers served without a single missed delivery.
The company – which sells logs, pellets and charcoal for wood-burning stoves and ovens – attributes its 100% delivery rate success to address auto-fill technology from Postcode Anywhere.
Will Lloyd, founder of Woof! Wood Fuel, said: “Something that’s really expensive in any business is when things go wrong. Incorrect addresses which result in missed deliveries are a classic example of this. If it happens, the number of hours you then spend on the phone just chasing people up can cost a fortune. This is on top of a double charge from the delivery company and the potential loss of business.
“It’s amazing how many people make a typo, or spell their road incorrectly, when filling out forms online. In the early days before we used address validation, some deliveries could go astray. The idea that we might send something out only for it not to arrive is not good in business. Even if 2% of our deliveries were to go awry, the effect would be huge – we simply wouldn’t be able to cover £50-£60 for every wrong delivery.
“Address auto-fill stops failed deliveries from happening. Since using Postcode Anywhere, we haven’t had a single wrong address or delivery failure from over 2,000 orders.
“Postcode Anywhere immediately gives you credibility. It shows your company is reliable. It speaks to the customer and tells them you’ve got a sophisticated system in place to help them and protect their delivery – just as sophisticated as your security company or bank.
“Our businesses is six or seven times bigger than it was this time last year, and Postcode Anywhere has played an important part in that. As the company has grown, the admin surrounding incorrect addresses would have been unmanageable without address management to eliminate them. Having these things in place has allowed our company to mature.”
