The Customer Data Guide to Sustainable Growth
August 19, 2019 6:00 amKeep your competition’s customers with loyalty strategies driven by data. If you don’t implement these ideas in your business, you’re going to lose to someone who... View Article
Retail Solutions UK News
Current attribution solutions ‘verging on useless’, say digital marketers – survey
August 15, 2019 9:43 amLack of credible attribution renders marketers susceptible to pressure to invest in ‘favourite’ channels, with ‘maximising ROI’ just a pipedream paid lip-service. August 7th 2019... View Article
Experian Whitepaper: Towards a Universal Customer View
August 14, 2019 9:36 amCustomer expectations are evolving fast. When interacting with brands, people demand smarter, more connected, more personalised and more seamless experiences, across every single touchpoint. And as... View Article
The most valuable referral sources for retailers
August 6, 2019 1:18 amEpiserver’s benchmark study of 1.3 billion website visits shows half of all B2C commerce sessions now come from a Smartphone. More than 60 percent of global... View Article
Q & A – Jamie O’Gorman, Director of Client Services, Exponea
August 1, 2019 1:00 amJamie O’Gorman is Director of Client Services at Exponea, where he focuses on assisting Exponea clients on how to get the most value out of the... View Article
HR analytics in 2019: key themes and challenges
July 31, 2019 3:21 amData & Innovation – guest post by Experian. Hyper-connectivity, the Internet of Things, artificial intelligence, robotics, neural networks, deep analytics, bitcoin, blockchain and self-learning systems.... View Article
SURVEY – How Are You Using Customer Lifetime Value?
July 29, 2019 4:09 amShare your thoughts for a chance to win a £25 Amazon gift card. Dating back over 30 years, customer lifetime value is a popular metric... View Article
The Ultimate Guide to E‑Commerce Personalisation
July 23, 2019 1:07 amEmbrace personalisation in the right way without coming off as too intrusive and tear down the walls standing in the way of a customer’s purchase. Exponea... View Article
Overcoming Payment Declines – Fighting the $340B Problem
July 22, 2019 1:03 amPayment Declines Are Hurting Your Business. Most merchants aren’t aware that 1 in every 10 eCommerce dollars is declined during payment authorization. Yet up to 70%... View Article
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