Championing retail, people, and the power of connection
A conversation with Matt Bradley:
Matt Bradley has been part of the People in Retail Awards (PIRA) mission since day one. As an official ambassador and long-standing judge, he has played a key role in recognising the people who make retail extraordinary. Known and loved across the industry, Matt isn’t just a name in retail technology, he’s a passionate advocate for the people behind it.
As the driving force behind The Retail Technology Show (RTS), Matt has built the UK’s biggest event dedicated to the future of retail, hospitality, and leisure. And this year, RTS is making a bold move to ExCel London on 2-3 April, a milestone that reflects the show’s incredible growth and influence.
But for Matt, RTS has never just been about tech – it’s all about people.
Retail’s greatest asset? Its people
Never Miss a Retail Update!Over the years, Matt has seen the industry shift. Where once technology was about efficiency and automation, today it’s about empowerment.
“For so long, tech was about replacing people. Now, it’s about empowering them. It’s about freeing them up to do what they do best; helping customers or staff, solving problems, and bringing brands to life.”
Retailers and suppliers alike are recognising the value of investing in people. Whether it’s customer service teams, delivery drivers, or the tech partners behind the scenes, the final impression – the person at the till, the driver at your door, the customer service rep on the phone – can make or break a brand.
Read the full interview here.
