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The Cotswold Company appoints art director

The Cotswold Company has appointed Lynsey Dorman to the position of art director. In her new role, she will be responsible for ensuring that the company’s… View Article

HOME AND DIY RETAIL NEWS

The Cotswold Company appoints art director

The Cotswold Company has appointed Lynsey Dorman to the position of art director.

In her new role, she will be responsible for ensuring that the company’s brand positioning and brand purpose are present throughout all visual assets and content, and will also work with the marketing and branding teams to build customer loyalty through inspiring content.

Following The Cotswold Company’s recent rebrand, Dorman will ensure that the company’s revitalised messaging and imagery are consistent throughout all content and she will also manage all location shoots. In addition, she will work with The Cotswold Company’s stores to create an ‘on-brand’ retail experience and improve their visual merchandising.

Prior to joining The Cotswold Company, Dorman worked with Ben Sherman, Ghost and Moschino.

Dorman said: “I am thrilled to have been appointed art director at The Cotswold Company. The brand celebrates the very best of beautiful, quality furniture, and it is a real joy to handle the creative direction of the company following its recent rebrand. With a number of new products launching weekly and a forthcoming 25th anniversary, it’s certainly a very exciting time to be involved.”

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