Søstrene Grene to open first store in Yorkshire
Danish homewares brand Søstrene Grene will open its first Yorkshire store in Sheffield city centre this summer.
Spanning 5,600 square feet, the shop at Grosvenor House on Cambridge Street will join the likes of Weekday, Monki and Marmadukes on the ground floor of the flagship office building.
Founded in 1973, Søstrene Grene offers a range of Scandinavian-designed products across the accessories, gifts, kitchenware, stationery and interior furnishings categories.
The brand has thrived throughout Europe in the past decade and now boasts stores in 16 countries, including Germany, Norway and France.
Mikkel Grene, chief executive and co-owner of Søstrene Grene, said: “We are very happy to be opening a store in Sheffield, as we have been wanting to trade here for a while. We always strive to offer our customers beautiful experiences when they visit a Søstrene Grene store and we are looking forward to bringing some traditional Danish ‘hygge’ into shoppers’ everyday lives.”
The Grosvenor House scheme is part of the Heart of the City development led by Sheffield City Council and its strategic development partner, Queensberry.
Alex Hyams, senior asset and leasing manager at Queensberry, added: “Søstrene Grene is a brand that we earmarked for Heart of the City very early on. It is a brand of real quality and reflects what we’re trying to achieve with Heart of the City. The homeware sector is booming right now and Søstrene Grene’s dynamic customer experience will complement the likes of Weekday, Monki, Marmadukes, The Furnace and Radisson Blu perfectly.”
