Lick launches platform and products to reduce waste
Home decor brand Lick has launched Lick Pro, a made-to-order model, designed with professional decorators, designers and property experts in mind.
Lick was launched in 2020 as a decor brand that specialises in eco-friendly paints, wallpapers, blinds and decorating supplies.
The high-quality paint, which is available at an exclusive trade price, has been created by the brand following extensive research into what the trade community want and need.
The designer paint is available in the same range of pigment-rich shades, with a matt or eggshell finish. It is low VOC, wipeable and water based as the brand continues with its eco-friendly mission of doing good for both the consumer and the planet.
Lick Pro is made to order and mixed by machines to minimise waste.
Following feedback from Lick’s trade community, the brand has updated the Lick Pro packaging to a shape and size preferred by professionals, helping to further reduce unnecessary paint waste.
Lick Co-Founder Lucas London comments “Launching a professional focussed arm to Lick has always been a goal of ours. We want all decorators, from grand-designers to first timers, to enjoy our high-quality paints, so entering the trade market was a natural next step for us. We understand the necessary differences when catering to this audience, so conducted extensive research and worked closely with our professional community to develop a platform and product that worked specifically for the needs of professional decorators, architects, interior designers and developers.”
Professionals can register for access to Lick Pro from today onsite at: https://www.lick.com/uk/pro
