John Lewis and Tapi team up to launch in-store concessions
Tapi and John Lewis have joined forces to introduce Tapi concessions within John Lewis department stores.
The first concession has opened at John Lewis & Partners on London’s Oxford Street, with 16 more set to launch across the UK by summer 2025.
Tapi’s “floorologists” will be on hand to help customers choose from a range of carpets, laminate, engineered wood, and luxury vinyl flooring.
Customers will also be able to purchase from a selection of John Lewis branded carpets alongside top carpet brands such as Westex, Brockway, and Victoria. Laminate flooring from Quick-Step will also be available.
Charlie Harris, director of buying at Tapi Carpets & Floors, said: “It’s a great honour to be associated with the John Lewis brand. Like Tapi, they’re focused on great value, high quality products and delivering outstanding customer service. We’re also delighted to bring to market an appealing new collection of 100% wool John Lewis branded carpets”.
Katie Papakonstantinou, director of services & hospitality for John Lewis, added: “It’s been so exciting to see this first concession launch. We’re delighted to welcome Tapi to John Lewis and are confident that our customers will value their extensive flooring proposition and commitment to outstanding customer service.”