Urban Decay debuts at Liverpool ONE
Cosmetics brand Urban Decay has opened a new 1,000 square foot boutique at the Liverpool ONE shopping destination.
Situated on the corner of Liverpool ONE’s Paradise Street and Peter’s Lane, the store was designed by an in-house team and features boudoir style seating and mirrors surrounding the brand’s full range of products.
Isabel Malbois, general manager of Urban Decay UK & Ireland, said: “We are thrilled to have opened our flagship boutique at Liverpool ONE in the heart of the city and just in time for the festive period. The Urban Decay boutique represents everything the UD brand is known for: feminine, a little dangerous and a lot of fun!”
Over 20 new brands have committed to Liverpool ONE in 2016 including Rolex, The White Company, Jack Wolfskin, 7Liverpool, Victoria’s Secret, Bravissimo, Lindt and Smiggle.
Miles Dunnett from Liverpool ONE owner Grosvenor Europe said: “The opening of Urban Decay adds to our already very strong line-up of international brands. This debut highlights Liverpool ONE’s as one of the most in-demand destinations in the UK for high profile fashion and lifestyle brands.”