The Perfume Shop to extend partnership with Deliveroo
The Perfume Shop is to extend its partnership with Deliveroo to further locations.
The move follows the success of the initial tie-up last year, where over 1,000 perfumes were available for quick delivery from 21 locations in London, Manchester, Bristol, Birmingham, Leeds, Glasgow and Edinburgh.
The Perfume Ship said take-up was particularly strong over the Black Friday period and throughout December.
Having expanded the service to Milton Keynes on 31 January, the retailer is now planning to roll it out to additional locations on Deliveroo in 2025.
Gill Smith, managing director at The Perfume Shop said: “The success of our partnership with Deliveroo is a testament to the growing demand for seamless, on-demand shopping experiences.
“We’re thrilled to see the strong performance since launch and we look forward to further enhancing our customers’ shopping experience with the launch of new stores and exciting promotions.”