Superdrug opens biggest UK store to date at Westfield Stratford
Superdrug has opened its biggest UK store to date at London’s Westfield Stratford Shopping Centre.
The move forms part of the health and beauty retailer’s plans to launch 25 new stores in 2024 as it celebrates its 60th year on the British high street.
At 9,890 square feet, the newly extended store has doubled in size to enable Superdrug to offer customers more health and beauty products, everyday toiletries, beauty treatments and luxury fragrances.
Products include Superdrug’s own-brand cosmetics range Studio London and other best-selling ranges including B. Skin, Me+, Vitamin E, Optimum and Naturally Radiant. The store also stocks an array of exclusive beauty and personal care brands from the likes of Relove by Revolution and MUA, as well as trending brands such as Morphe 2 and Avon.
The new “bigger and better” store also features an enlarged Beauty Studio where shoppers can access professional treatments such as eyebrow, lash, nail and piercing services without having to make an appointment.
Nigel Duxbury, property director at Superdrug, said “We are delighted to be opening an even bigger store at Westfield Stratford, making it the largest Superdrug store in the UK. We are confident that local customers will be excited by the new store offering and enjoy our ranges of popular health and beauty brands, luxury fragrance counter and professional Beauty Studio.”
