Seekology launches new store with Bhuti
Seekology has launched a new shop-in-shop in Bhuti’s wellbeing members’ club in Richmond.
The store will sell items from over 20 independent beauty and wellbeing brands and will also collaborate with Bhuti on a programme of customer events for the autumn.
Seekology’s founder Rebecca Saunders said: “In these difficult times, collaboration is more important than ever. I am delighted to announce our partnership with Bhuti, which will enable Seekology to continue with our mission of supporting independent beauty and wellbeing brands.
“We will continue to provide friendly, expert advice both in person at Bhuti and via our free online consultations, meaning customers across the country can experience the impartial advice that we are known for. I am extremely excited to going back into physical retail, and believe that by providing an inspirational experience, telling the stories of independent brands and supporting entrepreneurs, we can buck the trend on the high street.”
Seekology was launched in 2019 by Saunders who was previously a John Lewis beauty buyer.
Samantha Trinder, owner of Bhuti, added: “Bhuti’s ethos of offering carefully curated things for the mind, body and soul is perfectly mirrored by Seekology and we are excited to be collaborating on this new opportunity to share wonderful independent brands with our clients.”