Models Own to open Leeds store
Models Own is to open its first flagship store outside London, and only its second in the country, at Trinity Leeds.
The brand will introduce its ‘Boxshop’ branded store concept to Leeds when the store opens in the spring. The ‘beauty playground’ will showcase all 650 of the brand’s products
Models Own is taking a 1,667 square foot unit on the Commercial Street section of Trinity Leeds between New Look and Next.
The store will include a ‘Play Table’ in a central area of the store where customers will be able to experiment with products and styles, as well as watch live makeup tutorials.
Rob Jewell, portfolio director at Land Securities, said, “Models Own perfectly aligns with the vibrant tenant mix at Trinity Leeds. We have introduced over 65 new brands to the city centre and, as the only Models Own store outside of London, the decision to open in Trinity Leeds demonstrates the brands’ enthusiasm and confidence in the Leeds market.
“Supporting Models Own’s early portfolio strategies reinforces our commitment to providing our customers with the most sought-after and progressive brand experiences.”