Harlow welcomes The Perfume Shop’s new experiential store
The Perfume Shop has unveiled a scent-sational new addition with the opening of its latest experiential store at Unit 26d, Harvey Centre, Harlow, CM20 1XW.
Opening in just a few days, the iconic retailer—celebrating its 33rd birthday this year—continues to offer the hottest perfume launches, celebrity fragrances, and classic designer scents. Customers can also look forward to expert advice from the passionate in-store team.
The stylish new store boasts a fresh layout and upgraded services, including a digital screen, a personalised ribbon machine, and The Perfume Shop’s signature fragrance consultations. Additional perks include complimentary gift wrapping and a recycling service where customers can drop off used perfume bottles to receive 15% off their next purchase.
To celebrate the launch, from Friday, 24 January to Saturday, 25 January, The Perfume Shop will gift the first 15 customers a free bottle of fragrance with any purchase over £70.
Never Miss a Retail Update!The Perfume Shop is dedicated to sustainability, with continuous expansion into new stores and experiential counters across the UK, alongside the refurbishment of existing stores. Sustainability measures include energy-efficient LED lighting, contributing to the company’s goal of reducing energy consumption by 30% by 2030 (compared to 2015 levels). Principal contractors are ISO14001-accredited, ensuring responsible waste management and minimising environmental impact. Wherever possible, existing materials and equipment are retained or reused.
Katie, Store Manager at The Perfume Shop Harlow, commented: “The feedback from our customers has been incredible! We’ve crafted a fantastic in-store experience, helping everyone discover their perfect fragrance, and it’s been truly rewarding. We’re thrilled to keep this journey going in Harlow and are dedicated to fostering long-lasting relationships with all our customers!”
One of the UK’s largest specialist fragrance retailers, The Perfume Shop offers nearly 130 brands—from designer perfume houses to celebrity fragrances. For over 30 years, it has been a high-street staple for those with a nose for great value.
The new store is located at Unit 26d, Harvey Centre, Harlow, CM20 1XW.
