Feelunique reports strong golden quarter
Online beauty retailer Feelunique saw its sales increase by 39% to £28 million in the 12 weeks to 3 January after its number of active customers grew by 41% to 1.3 million.
Sales of skincare products climbed by 57% in the period after trade was boosted by the popularity of retinol-based and dermatologist-approved products. Gifting items also performed well, particularly Feelunique’s advent calendar which sold 10,000 editions in the run-up to Christmas.
Sarah Miles, chief executive of Feelunique, said the retailer is on track to exceed £100 million in sales and achieve positive EBITDA for its financial year ended 31 March 2021.
She added: “We’re delighted to report a very strong sales performance during the quarter, capping what was a transformational 2020 for Feelunique.
“We have achieved rapid growth in revenue and new customers over the past 12 months. This progress has been supported by investments in our technology and our focus on expanding the number of brands available through our platform.
“We have very exciting plans for 2021, which include adding even more brands and exclusive ranges to our platform, driving sales through our growing Marketplace channel and expanding further in our target international markets.”
