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World Cup boost for DSG International

DSG international says total group sales were up 3% in sterling and like for like sales up 3% in the twelve weeks ended 24th July. The… View Article

GENERAL MERCHANDISE NEWS

World Cup boost for DSG International

DSG international says total group sales were up 3% in sterling and like for like sales up 3% in the twelve weeks ended 24th July.

The group grew like for like sales by 6% in the UK & Ireland during the period.

Business was also on track in the Nordic region with a 9% increase in total sales, though they were flat on a like for like basis. Strength in Italy offset weakness in Greece.

“This is an encouraging start to the year, especially given the challenging market conditions. Our UK businesses performed particularly well, most notably with customers responding to our strong World Cup promotion and the excellent product ranges on offer,” said chief executive John Browett, although he remains cautious about the economic outlook.

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