Woodhouse Clothing re-launches website
Premium menswear retailer Woodhouse Clothing has re-launched its e-commerce website as it looks to cater for changing consumer behavioural patterns and purchasing habits.
In light of the fact that 71% of the brand’s transactions were on mobile and tablet devices, with nearly 20% of transactions taking place over multiple sessions and devices, the brand decided to implement a fully responsive design with enhanced customer account functionality, to deliver a more satisfying shopping experience on mobile devices.
Dane Stanley, e-commerce director at Woodhouse Clothing, said: “Our customers are very mobile savvy and this is reflected in the significant levels of traffic we receive from mobile and tablet devices, which are way above market average and continue to grow at an astonishing rate. Adopting a fully responsive approach in everything we do, both onsite and offsite, means we are capable of ensuring the very best experience, irrespective of the device being used.”
