WH Smith opens new Adelaide airport stores
WH Smith has opened two new Australian sites in Adelaide airport this month
The retailer said it has worked in collaboration with local suppliers to provide shoppers at the stores with an eclectic mix of products including healthy snacks, drinks, confectionery and speciality gifting items.
In addition, both shops feature the retailer’s ‘Celebrating Local’ programme with large digital screens dedicated to telling the story about local suppliers, authors, events, organisations, and notable South Australian people.
WH Smith said the stores have been designed reflect the style and uniqueness of Adelaide and to offer a local experience right down to the name of the store and fascia.
Carl Hargrave, managing director of WH Smith Australia, said “Whilst we pride ourselves on being one of the leading news, books and convenience retailers in Australia, we constantly look to offer a localised experience in our stores. Our new WH Smith Adelaide locations are flagship stores in every respect, from unique concepts, a beautiful store environment and a genuine sense of place. We are looking forward to welcoming Adelaide airports passengers to our latest best in class experience in Australian airports.”
