GENERAL MERCHANDISE NEWS
Ugg to open first flagship store in Midlands
20 September, 2012 | by Retail Bulletin
Ugg Australia is to open its first flagship store in the Midlands.
The 960 sq ft store in Birmingham’s Bullring will be the footwear brand’s sixth standalone concept store in the UK. Opening in October, the store will showcase the autumn 2012 collection which includes a range of footwear, clothing and handbags. The store will also sell the brand’s Italian–made luxury line, the Ugg Collection.
Ugg’s president Constance Rishwain said: “We are thrilled to open an Ugg Australia concept store in one of the UK’s most popular shopping locations. We look forward to providing an exceptional shopping experience for our consumers in Birmingham.”
