The Original Factory Shop introduces TOFS Club+ app
The Original Factory Shop has introduced its first ever mobile app as a major upgrade to its loyalty programme.
Shoppers who sign up will automatically become a TOFS Club+ member and be able to unlock exclusive deals, savings and rewards when they shop and scan their TOFS Club+ app at a till point in-store.
Benefits will include extra and exclusive member only savings on selected products and a £5 voucher that customers can redeem in-store after collecting a series of badges. There will also be a digital “scratch & win” card that is activated after every in-store shop and gives customers the chance to win £250 to spend in-store.
Once signed up, customers will be able to accessorise their profile page where they can select their two favourite stores and product categories.
Phil Briggs, managing director for The Original Factory Shop, said: “TOFS Club+ will be a vital part of how we communicate with our community. While we already provide big savings on big brands, the launch of TOFS Club+ means we can offer even more savings and discounts to our most loyal customers. Our two million plus members can feel confident that every time they shop with us, they will be rewarded, from exclusive discounts to winning great prizes. We want to be here for everyone in our local communities.”