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Superdrug welcomes host of celebs for its biggest health & beauty event of the year

Superdrug is holding its hugely popular Superdrug Presents experience following the event’s successful return last year post-pandemic. Held at Truman Brewery in London’s Brick Lane, the… View Article

GENERAL MERCHANDISE NEWS

Superdrug welcomes host of celebs for its biggest health & beauty event of the year

Superdrug is holding its hugely popular Superdrug Presents experience following the event’s successful return last year post-pandemic.

Held at Truman Brewery in London’s Brick Lane, the event is now bigger than ever and kicked off last night with an evening attended by a host of celebrities and influencers such as Princess Andre, Sophie Hermann, Jessie Wynter and Will Young.

The evening was hosted by Radio 1 DJ Nat O’Leary with a Superdrug ‘Naughties Show’ special. In addition, influencer and presenter Sorel Madziya hosted the ‘pink’ carpet and entertained the crowd with Nat throughout the evening. Other well known attendees included Love Island’s Danica Taylor and Traitors’ Charlotte Chilton.

With the sold-out event running over four days this year, guests will be able to enjoy an array of interactive beauty brand experiences with the likes of e.l.f and CeraVe. Customers will also be offered exclusive interactive masterclasses hosted by industry insiders, including Lana Jenkins representing Rimmel, Sara Sordillo demoing with Eylure, and Jonathan Andrew styling hair on behalf of Fudge.

In addition, beauty fans with tickets will be able to take advantage of free Beauty Studio treatments, makeovers and tutorials, as well as product trials and giveaways from over 60 cult brands such as Revolution and 31NA.
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