Specsavers launches online Ask the Optician service
Specsavers, the spectacle retailer and optician chain, has launched an online question-and-answer service for eye health on its website.
The company’s interactive Ask the Optician system enables users to post a question to a qualified optometrist and receive a response within a few days. Queries are answered by email with some being selected to be featured in a Q&A library which provides a bank of detailed responses to previously asked questions.
Commenting on the new service, a spokesperson for Specsavers said: “Our vision is probably the sense that we value the most, so it’s only natural for people to have questions or worries about their eye health. This service means they can email an optician at any time and can also book an eye test online.
“The internet is a great way of sharing knowledge and our Ask the Optician service is proving extremely popular. People need health advice that they can trust.”
Founded in 1984, Specsavers operates more than 1,600 stores in ten countries which include the UK, Ireland, the Netherlands, Sweden, Norway, Finland, Denmark, Spain, Australia and New Zealand. The company posted an annual turnover of £1.5 billion for 2010/2011 which it is forecasting to reach £1.6 billion in 2011/2012.
