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Record Christmas crowns Liverpool ONE’s strongest year

The Liverpool ONE shopping centre has enjoyed a record-breaking Christmas with sales rising by 15% year-on-year in the period 7 November to 4 January. The Grosvenor… View Article

GENERAL MERCHANDISE NEWS

Record Christmas crowns Liverpool ONE’s strongest year

The Liverpool ONE shopping centre has enjoyed a record-breaking Christmas with sales rising by 15% year-on-year in the period 7 November to 4 January.

The Grosvenor operated centre had a particularly strong Boxing Day week when sales increased by 19% year-on-year.

In addition, footfall between Boxing Day and 29 December was up by 5.4% compared to 2013, reaching almost 500,000.  

Miles Dunnett, director of portfolio management at Grosvenor, said: “This has been our best-ever Christmas, with Liverpool ONE performing significantly ahead of the industry benchmarks for both sales and footfall. Key to our success has been the investment made in our offer, which was boosted by 22 new brands last year, many making their regional debut, and Liverpool ONE’s position as so much more than somewhere to shop.  

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“Liverpool ONE provides inspiration, entertainment and a genuinely warm welcome, all of which consumers are actively seeking as they make ever-more informed choices about how and where to spend their time and money. A key trend this Christmas, this theme is set to remain critical throughout the coming year.”

In 2014 Liverpool ONE’s footfall reached 27.5 million for the first time, which was 5% ahead of 2013 and 45% higher than the centre’s first full year of trading.  Sales for the year were also up, rising 7% year-on-year.    

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