Puma makes good third quarter progress
Sportswear brand Puma has continued on its growth path in its third quarter with currency adjusted sales increasing by 10.7% to € 990.2 million.
All regions contributed to the growth with EMEA and the Americas being the main drivers.
The brand said footwear once again performed particularly well with a currency adjusted increase of 16.4%.
Bjørn Gulden, chief executive of Puma, said: “We have seen a solid improvement in the sell-through of our products at retail in the third quarter.
“New product lines like the Fierce, the Platform, the Ignite Dual and the Fenty lines have shown to be “right” for the consumers and our marketing with personalities like Rihanna, Kylie Jenner, Cara Delevingne and, of course the unbelievable performance of Usain Bolt, have increased our brand heat.”
Meanwhile, net profit almost doubled in the period, coming in at €39.5 million.
Puma now expects its full-year EBIT to be within the upper half of the previously guided range of €115 million to €125 million.
