Phones 4U welcomes back marketeer
Paul Hamburger appointed marketing director
October 7 2003
Mobile retailer Phones 4U has strengthened its marketing team by welcoming Paul Hamburger back to the company as marketing director.
Hamburger spent nearly seven years as marketing director at Phones 4U before moving to One2One as UK head of customer marketing. He arrives at Phones 4U from the position of senior director, end user marketing at T-Mobile International.
Hamburger said: “What encouraged me to come back is that I firmly believe that Phones 4U can become number one in the market and I will be able to help make it happen.
“I’ll be spending a lot of time fine tuning our propositions to fit them around the value brand and will also be seeking to give the customer an excellent in-store experience, whenever they visit Phones 4U.”
Phones 4U managing director Peter Green: “Paul has been brought in to reinforce our marketing team. He brings a wealth of experience that will help drive forward Phones 4U’s move to be market leader.”
