Peak Performance appoints new CEO

Peak Performance, the Swedish outdoor clothing and ski-wear brand, has appointed Henrik Bunge as its new chief executive.

Bunge will join Peak Performance no later than 1 May from Adidas Group Nordic where he is currently managing director.

Peak Performance said the appointment will strengthen its ambition to become a global brand.

In a separate announcement Peak Performance announced that it had recruited Tobias Sachs as its new sales director.

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