MusicMagpie to launch on Back Market
MusicMagpie is to begin selling its consumer electronic products on Back Market, the online marketplace for refurbished devices.
It will launch on Back Market’s UK marketplace by the end of this month and on the Back Market US site in mid-May.
The agreement between the two companies includes the sales of mobile phones as well as items such as games consoles, tablets, wearables and MacBooks.
MusicMagpie said the move will provide an additional sales channel for the business and will supplement existing sales through its own websites as well as Amazon and eBay.
Back Market is an online marketplace dedicated to the re-selling of refurbished devices which connects buyers with third-party sellers. It has six million customers across 16 countries and aggregates approved sellers. Unlike MusicMagpie, Back Market does not purchase or hold stock, or carry out the refurbishment process itself.
Steve Oliver (pictured left), chief executive and co-founder of MusicMagpie, said: “MusicMagpie and Back Market operate complementary models and have a shared mission to challenge consumers to rethink their tech product consumption, make restored devices mainstream, and tackle the growing problem of e-waste.
“This is therefore an exciting partnership that will help MusicMagpie’s products reach a wider audience and give Back Market users a greater breadth of choice. We look forward to working with Back Market in what we are confident will be a long and fruitful relationship.”