Morrisons partners with Quidco to encourage trials of online grocery service
Morrisons has partnered with cashback rewards platform Quidco to launch a campaign to help it acquire new customers for its online grocery delivery service.
The campaign on Quidco’s website will offer Quidco members who shop for the first time on Morrisons’ online grocery site exclusive cashback rates ranging from £5 to £10.
Morrisons digital marketing director Amanda Metcalfe, said: “It’s a very exciting time for us as we roll out our online delivery service and we want to try and get as many customers as possible to give us a try.
“Working with Quidco enables us to reach a vast quantity of highly engaged customers and reward them for shopping with us in the knowledge that once they’ve experienced our fantastic service they will keep coming back.”
