Miniso joins line-up at Festival Place
Miniso has taken a 2,913 square foot space at Basingstoke’s Festival Place.
Following its opening on 10 December, the store is the brand’s 13th in the UK and first in Hampshire.
The shop is situated on the ground floor of Festival Place, close to Next and H&M, and sells the retailer’s range of household goods, cosmetics, food and toys.
Simon Barrett, managing director and head of asset management at AEW, said: “The opening of a brand new Miniso store at Festival Place is a great endorsement for the transformation that has taken place at Festival Place under AEW’s leadership. With a unique product offering, Miniso will provide customers with a one-of-a-kind retail experience and complement our extensive mix of international brands.”
Since launching in 2002, Festival Place has welcomed up to over 22 million visitors per year and says its footfall is now back to pre-pandemic levels. Recent new additions include the likes of Ted Baker, H&M and Skechers. It was acquired by AEW in 2015.