Mamas & Papas partners with Oxfam for clothing take-back scheme
Childrenswear and nursery retailer Mamas & Papas has partnered with Oxfam to launch a clothing take-back scheme.
The retailer is introducing the take-back scheme via collection points in its standalone stores as it looks to help stem the tide on the number of garments filling up landfills each year.
Oxfam has promised that no item will go into landfill – if it can’t be resold, the materials are used to make other products or broken down and disposed of responsibly, it says.
Mamas & Papas chief operating officer Nathan Williams said: “Through our Oxfam partnership, we want to make it easy for our customers to donate items they no longer need, increasing circularity, reducing landfill and raising vital funds to tackle global and injustice.”
Williams described the move as the retailer’s first step on a “circularity journey”.
The announcement came as part of a package of environmental, social and governance pledges from Mamas & Papas.
The company has also agreed a financial sponsorship with the conservation charity Woodland Trust, to help protect native woodland in the Northern Forest and fund a new woodland grove in the trust’s Smithills Estate in Bolton.
“The challenges over the last couple of years have confirmed our resilience as a business and our receptiveness to change,” Williams added.
“This is all about looking forward – working with the right partners to ensure our ESG strategy delivers a meaningful and measurable impact on our communities and stakeholders.”