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John Lewis B2B arm rebrands

The business to business arm of John Lewis has rebranded as part of a renewed focus on its B2B operations. John Lewis for Business allows trade… View Article

GENERAL MERCHANDISE NEWS

John Lewis B2B arm rebrands

The business to business arm of John Lewis has rebranded as part of a renewed focus on its B2B operations.

John Lewis for Business allows trade customers to purchase selected furniture, soft furnishings, accessories, cookware and tableware from across the John Lewis product range, including brands such as Vitra, G Plan and Herman Miller at discounted trade prices.

The business also provides electrical appliances and technology in bulk, as well as business gifts and gift cards to reward staff or thank clients.

Katie Papakonstantinou, head of John Lewis for Business, said: “We’re seeing clients using John Lewis for Business to give offices, commercial spaces and residential properties a design-led look and feel. As a department store we offer everything from sofas to wall art, so the comprehensive offering from John Lewis for Business is fast becoming a strong presence in the interiors trade market.”  

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