Fast Retailing appoints Aldo Liguori to head up global PR
Aldo Liguori, the former head of global communications at Sony Ericsson, has been appointed as the new global head of PR at Japanese retail group Fast Retailing.
In the newly created role, Liguori will handle the group’s international PR and internal communications for its fashion and retail brands including Uniqlo, Princesse Tam Tam, Comptoir des Cotonniers, Theory and GU.
In an interview with PR Week Liguori said: “I’ve worked in the electronics industry for many years, but this is a fantastic opportunity to take on a challenge outside my comfort zone… I know the Uniqlo brand very well and I’m extremely excited to be joining the fast-paced clothing industry in a company that is rapidly growing.”
Liguori will based in the company’s Tokyo office.
