Fashion Rocks to open flagship store in Westfield Stratford City
Fashion Rocks, the progressive fashion, music and experiential brand, is to open a major new flagship store at Westfield Stratford City this September.
The brand has taken a 12,000 sq ft double height-unit on The Street, one of several outdoor areas at the centre. The store is expected to open on 13 September and will feature brands such as Dolce & Gabbana, Boss, Velvet, Gaudi, Mulberry, Pretty Green, Burro, and Silver.
Bill Giouroukos, director of operations for Westfield UK, said: “We are thrilled to welcome Fashion Rocks to Stratford. It is a brand that embodies the progressive and cutting-edge spirit here, taking shopping experience to thenext level with new collection launches, fashion shows and celebrity influence to create a powerful retail brand.”
Angus Morrison, chairman of Fashion Rocks, added: “We are delighted to bring Fashion Rocks onto the Westfield Stratford City stage. The UK and Europe is looking to the scheme to provide new innovative designs, ideas and experiences in the world of leading retail and leisure, and we feel FashionRocks can contribute strongly to this with its unique blend of experience and retail.”
The total percentage of let and committed units at Westfield Stratford City is now over 90%. Other cutting edge fashion brands to sign up to the centre include The Sting, Forever 21, Uniqlo, Hollister and Superdry.