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Direct Golf reports record breaking Black Friday event

Discount golf retailer Direct Golf has reported a record breaking run of sales across its Black Friday five day event. The retailer’s online sales surged by… View Article

GENERAL MERCHANDISE NEWS

Direct Golf reports record breaking Black Friday event

Discount golf retailer Direct Golf has reported a record breaking run of sales across its Black Friday five day event.

The retailer’s online sales surged by 203% compared to the same period last year as customers took advantage of discounts and offers such as a £10 discount on spends above £75, a £25 discount off £150 baskets, and £50 off when they spent more than £300.

Also available in Direct Golf stores across the UK, the offers helped like-for-like sales climb by more than 130% over the five days year-on-year.

Direct Golf owner and founder John Andrew said: “We have been blown away by the demand so we have been working around the clock to make sure our world class customer service was maintained and all orders were fulfilled on time.”

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Marketing manager Simon Corp added: “We are absolutely thrilled to announce these record-breaking sales across our Black Friday promotion. We had hoped for a big weekend, but this has far exceeded our expectations.”  

 

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