Dalton Park Outlet reports strong turnover growth
Dalton Park Outlet has reported a strong performance in the first half of the year with total sales up 12.4% compared to the same period last year.
The scheme has attributed its performance to a focus on enhancing the shopping experience through a targeted tenant mix and using seasonal events to boost footfall and sales.
Key highlights of of the period included Dalton Park’s 21st birthday celebration, which featured 21% off selected brands, exclusive deals, and a mystery box game that awarded prizes to lucky shoppers.
Dalton Park also welcomed Greggs to its line-up in the period which has been a major driver of traffic and sales.
In addition, Le Creuset launched a pop-up store while Mountain Warehouse upsized and refitted its existing store.
Nicky Lovell, head of outlets and business development at Global Mutual said: “The first half of 2024 has been outstanding for Dalton Park.
“The centre’s strategic focus on enhancing the shopping experience, diversifying the tenant mix, and engaging with the community has paid off significantly.
!The impressive sales growth reflects the strong appeal of Dalton Park as a leading shopping destination. We are excited to build on this momentum in the coming months.”
