Currys and PC World launch ‘BritBot’ challenge
Electrical retailers Currys and PC World have teamed up with online student community The Student Room to launch a competition which calls for teams to put their creativity and old electrical appliances to good use.
As part of the BritBot Challenge, teams are being asked to build a ‘chain reaction contraption’ – a machine consisting of several parts which trigger each other in turn. The contraption, which needs to be built by reusing old, faulty and forgotten electrical appliances, must ultimately send a tweet to @CurrysPCWorld containing an interesting fact about recycling.
Christopher Brown, recycling process and compliance manager for Currys and PC World, said: “We offer all our customers a free recycling solution where they can either drop unwanted electrical items off at any of our stores for recycling, even if they didn’t purchase the item from us, or our KNOWHOW team will happily take away any unwanted electrical products when they deliver a new one.
“Many of the electrical items that people throw away can be repaired or recycled. Recycling products helps save natural resources and also reduces the environmental and health risks associated with sending waste electrical goods to landfill. The BritBot challenge is a great way to remind people of the value of recycling their old electricals.”
Never Miss a Retail Update!Participating teams are being asked to video their BritBot contraption in action, upload it to YouTube and then enter the challenge via email including a team name, links to the tweet sent and the video, and any other supporting information such as journals, images, blogs and posts. The winning team will receive £1,000 of vouchers to spend at Currys and PC World.
Although primarily aimed at students, particularly those studying mechanical engineering or a related discipline, the competition is open to all UK residents over the age of 18. Entries will be shortlisted by judges from The Student Room following the close of the challenge on 1 December with the final winning team voted for by members of the public.
